Our TCG Investing Strategy

A long-term, disciplined framework for treating trading cards like a real asset class not a gamble.​

Mindset & Emotional Discipline

Buy What You Like

If you enjoy it, holding long-term becomes effortless.

Let time do the heavy lifting

This game rewards patience more than anything else.

Stay emotionally neutral

Don’t get excited when it pumps and don’t panic when it dips.

Take a long-game mindset

Sets print for 2–3 years. You don’t need to rush, but you do need urgency before good sets disappear.

Product Selection & Portfolio Construction

Sealed product is king

Buy the strongest sets. Sealed almost always wins over time.

You don’t need every set

Only the best ones deserve space in your portfolio.

Focus on liquidity

Booster boxes, ETBs, Pokémon Center ETBs. No ancillary products. Buy products that always move.

Hold strong characters in PSA 9 or 10

If you want serious upside, chase 10s.

Entry Price, Risk & Execution

Ripping is entertainment, not strategy

You won’t pull the chase card. If you want it, buy it directly.

Entry price matters

Constantly hunt for deals so you’re buying with margin for error.

If you rip something good, consider grading

A PSA 10 can multiply your value fast.

Pressure-test your opinions

Follow creators who use data. Make sure your thesis actually holds.