Here’s exactly how I approach TCG investing.
These are just the rules I follow that keep me disciplined, long-term focused, and positioned to actually win in this space:
- Buy what you like. If you enjoy it, holding long-term becomes effortless.
- Ripping is entertainment, not strategy. You won’t pull the chase card. If you want it, buy it directly.
- Sealed product is king. Hoard the strongest sets. Sealed almost always wins over time.
- You don’t need every set. Only the best ones deserve space in your portfolio.
- Let time do the heavy lifting. This game rewards patience more than anything else.
- Entry price matters. Constantly hunt for deals so you’re buying with margin for error.
- Pressure-test your opinions. Follow creators who use data. Make sure your thesis actually holds.
- Stay emotionally neutral. Don’t get excited when it pumps and don’t panic when it dips.
- Focus on liquidity. Booster boxes, ETBs, Pokémon Center ETBs — the products that always move.
- If you rip something good, consider grading. A 10 can multiply your value fast.
- Hold strong characters in PSA 9 or 10. But if you want serious upside, chase 10s.
- Take a long-game mindset. Sets print for 2–3 years. You don’t have to rush, but you do need urgency before good sets disappear.
This is how I will build positions and how I think about TCGs as an asset class.